Meet one of my favorite dresser projects I worked on a few months back. Lets call her Isabella.
Beautiful, isn't she?
Lets break her down by hours worked and supplies invested.
Original purchase price: 100 dollars.
Chalkboard paint: 12
Total: 245 dollars
Finding: 1 hour
Driving Time: 2 hours
Sanding, cleaning, and other prep: 1 hour
Painting: 5 hours
Waxing: 2 hours
Distressing & Buffing: 1 hour
Labor cost 25 dollars per hour x 12 hours = 300
Wholesale price: 545
Wholesale prices are typically worked out by adding together labor plus supplies. Retail price is usually twice the wholesale price.
How much did I sell this baby for? For under 275. She was sold for under the wholesale price!
So please know that when we say Poppy & Co is committed to keeping our prices low, we really mean it. We are selling at under wholesale prices. You would be hard pressed to find even an unpainted piece of furniture for that price. Think of the time, labor, money, and love that goes into each of these creations. We are so proud to offer something at incredible value, something beautiful and well made, with history, with soul, and with our own artistic influence. Furniture is our canvas, and paint is our medium (why we paint furniture instead of leaving the wood alone deserves another blog post!)
It is really hard when our prices are already so low, to know how to handle it when customers ask for a better price. Truly, the prices marked on our items are our very best price. If I go lower on my own items, I often sell them for a loss- and that's not good business, right? The argument could be made we should be raising our prices, not lowering them. And believe me, that conversation has gone on in the shop more times than I care to count. But for now, take advantage of the great value we pass on to our customers!
To read more about Isabella, click on the link to the original post, here